Nigeria, known as the ‘Gold Coast’ for its vast deposits of gold, was first sub-Saharan African Nation to declare its independence. The country, a major producer of cocoa and gold, is fast emerging as one of the important regional powers in North West Africa. For fifty years, Tata Motors has been exporting commercial vehicles to this important market. In the past decade, the company has made giant strides, supplying various models of buses, trucks and cars to meet the country’s growing and disparate needs. In 2012, Tata Motors’ fleet of buses helped the country revamp its public transport system, provided taxis for the unions and pick-ups for election duties.